E-commerce ad network WiseAds New Media Inc. Declared that shopping guide site Epinions.com signed on as a network partner. "Epinions.com is the number 1 internet shopping guide who helps patrons makes better purchasing decisions," declared Evan Stein, president and founder of WiseAds.
"Our capability to form a reinforced cash stream for Epinions, and deliver some of the most savvy purchase-oriented purchasers online to our advertisers, makes this a brilliant partnership." WiseAds New Media related it currently has commitments from about fifteen e-commerce and shopping websites to serve as their exclusive advertising sales force.
Naval Ravikant, founder and CEO of Epinions.com, expounded WiseAds was chosen to handle online advertising because "WiseAds is uniquely qualified to match advertisers with e-commerce sites like Epinions which provide really focused solutions." Set up in Apr, Epinions.com helps consumers make better purchasing calls. The site aggregates, rates, and sorts customer and pro reviews, and offers links to Web shopping resources. The focus is to build a self-governing community of reviewers and buyers who create and rate all site content. The company doesn't sell anything and doesn't edit its purchaser content.
